Parents / Carers

Speak to someone if you need support such as your family, friends, Midwife, Health Visitor, Family Nurse or GP.

I

Infant crying is normal and it will stop!

Babies start to cry more frequently from around 2 weeks of age.

The crying may get more frequent and last longer.

After about 8 weeks of age babies start to cry less each week.

C

Comfort methods can sometimes soothe the baby and the crying will stop.

Think about are they:
- hungry
- tired
- in need of a nappy change

Try simple calming techniques such as singing to the baby or going for a walk.

O

It's OK to walk away if you have checked the baby is safe and the crying is getting to you.

After a few minutes when you are feeling calm, go back and check on the baby.

N

Never, ever shake or hurt a baby.

It can cause lasting brain damage or death.

If you are worried that your baby is unwell contact your GP or call NHS 111.

DadPad

ICON are delighted to work in partnership with DadPad on important matters affecting dads and their children. DadPad offers essential parenting skills for new dads. DadPad provides fathers and male partners with the practical skills they need to support themselves, their partner and their baby at a time when many new parents can feel overwhelmed.

Advice on crying, feeding, holding, changing, sleeping and getting to know your baby, as well as information on supporting relationships and each other’s mental health during this challenging time, is available on the app. DadPad has information on crying, including reasons why babies cry and how to cope when the crying won’t stop. It also contains the ICON messaging.